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As y’all already know, Soma has been my go-to for bras especially, but also for pajamas and undies too. My favorite strapless bra is from Soma and they also carry this amazingly comfy bra I wear all the time. I honestly used to dread bra shopping because it just felt like such an annoying expense. So many bras can be super uncomfortable, unflattering, and you just find yourself counting down the hours until you can take it off and let “the girls” breath, ya know? Well thankfully Soma totally changed that for me. Soma prioritizes comfort and style, creating bras that you can feel good in all day long. Today I wanted to share my favorite everyday bra from Soma. This Enbliss full coverage bra has been my go-to for quite some time now. Most of the time I hate dealing with the underwire in a “real” bra, but that is definitely not the case with this bra. The wire they use is actually made with a cushy, foam material so you don’t have to worry about it digging into you or causing any discomfort. Soma’s website describes the material as ‘pillow soft’ and that could literally not be more accurate. PIN IT
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A few more of my favorites from Soma:
So now onto the cool initiative Soma is kicking off today! Y’all, I am so obsessed with this idea and I think you will be too. Today Soma is kicking off the Bra Donation initiative to drive awareness of the importance of donating bras. So think about any time you’ve purged and cleaned out your house. You probably have donated clothes and furniture, but how often do you clean out your bra drawer? Y’all, bras are literally some of the most needed yet least often donated items for women in shelters across the country. From now until August 10th, you can go to any Soma boutique and donate your clean + wearable bras. From there, Soma will take care of getting your bras to women in need. Soma is currently partnering with the National Network to End Domestic Violence, I Support the Girls, and The Bra Recyclers charities to get these bras to the women who need them. PIN IT
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Outfit Details: Black Tee | Enbliss Bra | Boyfriend Jeans | Beaded Sandals
If you donate your bras to Soma, I would love to hear about it! You can also use the hashtag #BraItForward to drive awareness to this incredible initiative. So like I said, I’m really excited about this philanthropic aspect to shopping and I hope y’all are too. Hope you enjoy the rest of your week!
xo Lauren