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Holiday 4 years ago

ultimate black friday shopping guide

Today is the day y’all! The best shopping day of the whole year and I am SO excited to share my shopping guide with you guys! Hours upon hours of work went into this post, and my hope is that it helps you knock out the majority of your Christmas shopping, getting everything on major sale and also maybe finding a new things to #treatyourself with too!

ultimate black friday gift ideas

First, I want to start with my round-up of the BEST gifts you can buy on Black Friday right now! These deals are CRAZY and I think so many of these items would make for amazing gifts!

You can click or tan on any product below to shop directly!


black friday fashion

Shopbop – 20% off your order of 200+ with code SHOP20

You can click or tan on any product below to shop directly!


A few things from the collage above that are either on my wishlist or in my cart rn:


One of my all time favorite pajama sets (I own it in 3 different colors and you can get it on sale for under $40 right now!

The first leather jacket I ever purchased and still my #1. 20% off is such a great deal!

One of my most worn pair of jeans, you can get 20% off right now! I’m wearing the size 24.

This cashmere wrap is a splurge-worthy gift you can get 20% off right now. I’ve had mine for a few years now and love it so much.

I love this oversized free people sweater, paired with faux leather leggings!

I got this Dagne Dover backpack for Christmas last year and it was probably my #1 favorite gift. Great for a gym bag, diaper bag, laptop, overnight, traveling etc. I love how it looks and the quality is amazing!

I’ve had these mother jeans for over two years now and they are still one of my all time fave, most-worn pair of jeans.

Anthropologie 30% off everything

So many great gifts, from mugs to monogram necklaces to candles and more!


Madewell – up to 50% off with code VERYMERRY

Click / tap on any product below to shop directly


THE most comfortable + flattering pair of jeans I have purchased all year, and currently 50% off! Buy a pair for yourself and a pair for a gift. I’m wearing the size 25!

These leather boots are currently 50% off, so classic and super comfortable!

Levi’s – 40% off everything + free shipping

LOFT – up to 60% off with code THEBEST

American Eagle + Aerie – 40% off + free shipping

You guys know, Aerie has been a go-to retailer for me for the past year. Like, 75% of what I post is probably aerie haha. These would all make such great gifts or additions to your winter wardrobe!

This plaid flannel hooded shirt is on sale for under $30 and SO soft!

This sherpa pullover is on sale for less than $30 and would be a great gift for the cozy girl + homebody!

I LOVE this button sweater with leggings or jeans and it’s on sale for under $40!

This is hands down my most worn sweater this fall and it’s on sale for under $30 right now. SO soft and looks adorable with leggings or jeans! Great gift and great price point!

Express – 50% off everything + free shipping

Topshop – up to 50% off everything


This was my most recent H&M order! With everything being 30% off, everything below will be under $50!


Target – up to 50% off select products

Verishop – 25% off full priced fashion + 15% off full priced home & beauty

J crew – 50% off purchase + plus extra 60% off sale styles

Click + tap on any product below to shop!


Hands down my favorite coat I’ve purchased this year and 50% off today!


This J. Crew sweater is 50% off and definitely in my top 5 favorite sweaters! Wearing size XS.

Abercrombie – 40% off everything

SO MANY of my favorite fall + winter clothes 40% off! TONS of great gift ideas! Click / tap on any product in the collage below to shop!


Sam Edelman 30% off purchase with code SPIRIT30

Nordstrom – up to 50% off select styles



Urban Outfitters – 20% off your entire purchase

One of my fave flannels I’ve purchased this year! Bought it in two colors!


black friday fitness + loungewear

Alo Yoga – up to 70% off sitewide

Adidas – over 50% off + free shipping over $100


Jockey – 40% off + free shipping with code CYBER40

Outdoor Voices – up to 50% off sitewide

Just got this OV bomber and LOVE IT! Perfect to throw on over workout / athleisure outfits! Such a great gift!


SO MANY great markdowns. Check my profile for tons of great markdowns! A few of my faves below:


Academy – up to 50% off select products


black friday beauty + skincare

Click / tap on any product below to shop!


It cosmetics – 30% off sitewide with code CELEBRATE

Definitely snag my fave CC cream 30% off!

Tarte – 30% off + $50 off holiday steals

A few of my must-have tarte products. Great gifts for the beauty lover!


Tula – up to 40% off select holiday products

Must-have in my makeup / beauty routine! I wear this every single day, whether I wear makeup that day or not. Hydrates + blurs imperfections. Get 20% off with code LAURENSIMS

GHD – up to 30% off select products

such an amazing curling iron that you can get 30% off right now! great gift!

Charlotte Tilbury – the more you get the more you save up to 45% off

Colleen Rothschild – 30% off sitewide with code BF2020


black friday jewelry steals

Electric picks – 30% off with code LAUREN30


Kendra Scott – 30% off sitewide


Love this delicate thumb ring and its on sale for under $30!

Baublebar – 25% off everything with code BB25

xo Lauren

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